A Revenue Marketer's Budget

A Revenue Marketer’s Budget: 5 Ways to Pay for Demand Generation

We are in the midst of budgeting season and what a difference 12 months has made in the world of demand generation solutions!  This time last year, I could see only a handful of companies budgeting for marketing automati…

Who is teaching the B2B CMO how to sell?

.…This is a copy of a guest blog I wrote for PointClear on October 10th- http://bit.ly/oisN2
Who is teaching the B2B CMO how to sell?  If you’re in sales, you might think this is an odd question or you might have a …

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Four Easy Steps to Revenue Marketing

One of the things I love about going on the road (either speaking, working with clients or attending conferences) is the ability to test new ideas.  When we began the 14-city tour on the Marketo Revenue Rockstar Roadshow, I…

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CMO Roundtable Observations on Metrics and Marketing Automation

14 cities, 14 groups of CMO’s, and 14 conversations on metrics that drive revenue marketing performance.  This CMO Roundtable is an invitation only event for CMO’s and senior marketing executives being sponsored…

“The Times They Are A Changing (finally!)”

March 3rd we kicked off the first of 14 cities of the Marketo Revenue Rockstar Road Show.  Now, I’ve been speaking and road-showing on the topic of demand generation and revenue marketing for 4 years and I was a user all …

Posts related to the Tag: Eloqua »

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The Pedowitz Group Remains Committed to Customer Success

Leading demand generation agency changes its relationship with Eloqua, freeing it to focus 100% on customer success with a wider range of marketing automation platforms ATLANTA – (September 27, 2010) – The Pedowitz Group, the world’s largest and most experienced demand generation agency, today announced that it will no longer represent marketing automation vendor Eloqua as a channel distribution partner, despite a long history of success with the company. Over the past three years, The Pedowitz Group – one of Eloqua’s largest and most celebrated partners – has added great value to [...]
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Congratulations! Pedowitz Customers Place in 16 of 20 Eloqua Markie Award Categories

Fifteen Pedowitz Group Customers Honored as 2010 Eloqua Markie Finalists Customers Place in 16 of 20 Award Categories ATLANTA – (September 2, 2010) – The Pedowitz Group, the world’s largest and most experienced demand generation agency is proud to announce that 15 customers placed in 16 out of 20 categories with 2 double finalists in the fourth Annual Markie Awards. Eloqua’s annual Markie Awards recognize companies for excellence in marketing. They are the home of creative campaigning, flawless execution, inspirational thought leadership, innovative tactics and outstanding results. The Pedowitz Group, a Certified Eloqua Partner, [...]
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